Belgrade Calling: Design the Face of Zimbabwe for Expo 2027
Event: Expo 2027 (Belgrade, Serbia) • Deadline: 04 May 2026
Your creativity could take you to Europe.
Zimbabwe is heading to the global stage at Expo 2027 in Belgrade, Serbia, and the search is on for a visionary graphic designer to create the official identity of the Zimbabwe Pavilion. Under the powerful theme "Our Play, Our Heritage," this competition invites you to distill the spirit of our nation into a single, iconic mark.
This is more than a contest; it is a chance to define Zimbabwe’s brand for millions of international visitors. Whether you are a seasoned professional or a rising student talent, the government is looking for a logo that speaks to our traditional games, music, and unshakeable national identity.
As Zimbabwe's national trade development and promotion body, ZimTrade is spearheading the search for the Expo 2027 logo. Visit tradezimbabwe.com for official resources, or join our community for real-time design updates.
Get Design UpdatesThe Stakes: Rewards for Excellence
Grand Prize Winner
A fully funded trip to Belgrade, Serbia for Expo 2027 + a high-performance Laptop for your creative workstation.
2nd Runner-up
Recognition of excellence with a brand-new Laptop to help further your design career.
Submission Requirements
Unique & Original
Plagiarism is strictly prohibited. Your design must be a fresh, original creation that incorporates Zimbabwean symbolism (e.g., The Zimbabwe Bird, Flame Lily, or patterns reflecting traditional games).
AI Disclosure (Mandatory)
Transparency is key. If you utilize Artificial Intelligence tools in any part of your process, you must declare them in the official AI Declaration form.
Eligibility
This competition is open to Zimbabwean Citizens ONLY. Entries must be submitted by individuals, not agencies or companies.
Sona Newsroom Verdict
A Defining Moment for Zimbabwean Design
Soft Power on a Global Stage
Expos are the "Olympics of Culture." Designing the logo for Belgrade 2027 is an unparalleled portfolio piece that places your work alongside the world's best. The theme allows for incredible expression of our heritage.
Pro-Tip: Scalability is Key
Ensure your technical files are fully scalable. A logo that looks great on a laptop screen must look equally powerful when scaled up for a massive pavilion wall in Belgrade.
Pro-Tip: Monochrome Versatility
Your design should maintain its impact in black and white. High-tier logos must be recognizable across all mediums, from letterheads to merchandise.
Pro-Tip: Heritage Meets Modernity
Balance indigenous Zimbabwean symbolism with a clean, contemporary aesthetic. The committee is looking for a "Future-Forward" representation of our identity.
Dream Interpretation
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