Why Aren’t We Taking The Digital Mission Field Seriously?

Since Facebook passed the billion-member mark, it has become (by population) the 3rd largest country in the world – somewhere between the United States and India. 

In that scenario, the question for the Church becomes “Who’s sending missionaries to that country?” Or “Who’s planting churches in that country?”
Why Aren’t We Taking The Digital Mission Field Seriously?

Certainly many churches, ministries, and their leaders have a social media presence, but are we really thinking deeply about how we can engage this “Digital Mission Field” with our message? Other than trying to amp up our “likes,” how many organizations have a strategic plan for evangelism through social media sites like Facebook, Twitter, or Instagram?

I believe it is time to shift from primarily thinking about missions in terms of geographical boundaries, and start thinking in terms of digital boundaries. 

 What do you think?


From my perspective, that is a massive country just waiting to hear our message.

Why are we sitting on the sidelines?
Any ideas out there for making that happen?

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Welcome to Oudney Patsika's Website. Oudney Patsika is an award-winning Business Growth Consultant dedicated to helping you build a truly hyper-profitable business. Our mission is to provide in-depth, well-researched insights and strategies that go beyond the surface, enabling you to efficiently systemize operations, fully optimize resources, and scale your enterprise for significant growth.


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Oudney Patsika – Shaping Brands, Markets and Minds.

The Digital Media | Marketing Expert | Brand Growth Architect.


Editorial Strategist at Sona Headlines | Chief Digital Officer (CDO) at Solar Reviews Zimbabwe | Digital Managing Editor (DME) at Solar Quotes Zimbabwe | Marketing and Brand Strategy at Sona Solar Zimbabwe.

Oudney Patsika is a Zimbabwean entrepreneur, award-winning Business Growth Architect, and renewable energy leader. He plays a strategic role in shaping editorial direction, digital growth, and brand architecture across leading business, media, and renewable energy platforms in Zimbabwe.


Beyond the solar sector, Patsika is the Founder of Leaders.co.zw and Pastors.co.zw, platforms dedicated to aligning vocation, leadership, and marketplace execution. He is widely known for building and advising hyper-profitable businesses across multiple industries through strategic consulting and growth systems.


A respected thought leader, he regularly publishes insights on business strategy, leadership, and personal development , and frequently speaks at industry events and conferences, championing a cleaner, smarter, and more prosperous future for Zimbabwe and Africa.

Welcome to Oudney Patsika’s Blog: Getting Your Message Heard in a Noisy World. In today’s fast-paced, media-driven culture, your ideas and messages must be amplified to stand out and reach a larger audience. Oudney shares actionable insights and strategies designed to help communicators, entrepreneurs, and leaders make their voices heard, engage effectively, and influence their target communities.


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